Category Archives: Performance Marketing

What is the main incentive that appeals to affiliates?

“What is the main incentive that appeals to affiliates?” I saw a question similar to this on a recent (affiliate marketing wannabe) forum post. But it was a serious question – albeit posted by an ESL poster. There is an … Continue reading

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Checks: A Dying Vertical, Very Much Alive

This “performance marketing for a niche market” article was originally published in the August, 2011 issue of FeedFront Magazine.   Are you wanting to get involved marketing the lucrative checks vertical but afraid to invest time and resources in a … Continue reading

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Thinking about starting business after years of working for others…

I just received an inquiry about the possible purchase a domain that I own (developed and producing well). I answered, “Sorry, not for sale.” However, because a part of what the email contained I shared a short piece of advice. … Continue reading

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